Content Strategy for the Web by Kristina Halvorson
Content Strategy for the Web Kristina Halvorson ebook
Publisher: New Riders Press
ISBN: 0321620062, 9780321620064
For organizations all over the world, Content Strategy for the Web is the go-to content strategy handbook. Content Strategy for the Web download pdf. Content Strategy for the Web by Kristina Halvorson. This quick post leads to a resource which gives 3 simple solutions that you can use right away. Struggling with your content strategy for the web? Every month or so, we'll be reading a book about the web industry and posting our raves, rants, and other unsolicited opinions. How can you realize the value of content while planning for its long-term success? Tagged as linking, links, Web Content. How do you create strong, meaningful, powerful content that sells, converts and engages your customers? Content Strategy for the Web Kristina Halvorson ebook. Attracting inbound links from other websites is a great way to attract new visitors, and also sends a strong message to Google that your content is of high quality. We're kicking off 2010 by starting the CDG Book Club. Ditch the print newsletter – or repurpose print articles for the web. Kristina Halvorson is the founder and president of Brain Traffic, a web content agency. Kathy Sierra famously summed up most marketing departments' approach to content in this slide: kathy sierra - How we treat customers. Since 1997, Kristina has led hundreds of content strategy and web writing projects of all shapes and sizes. This article is the second in a series of thoughts on content strategy for the small business.